Do you have a music website but know it could / should be better? Perhaps you’ve started to build one but are lost in the process? Or maybe you’ve yet to build a website and are trying to decide if you need one and what’s involved? Whatever your answer, this is a session you won’t want to miss!
In previous webinar sessions (discussing the interactions between artists and bookers, venues and festivals) the importance of an effective website has been a constant theme. Here’s your chance to learn how to build one properly!
The session will be led by UK-CMA Technical Director, Geoff Meads, a web professional with over fifteen years experience, plus decades in the music business. During the webinar he will explain the approach professionals take to website design and development.
The session will lay out the entire process of a website build including planning, branding, content, design, build and ongoing analysis. Build tools will be discussed alongside more complex features like eCommerce, audio and video integration. Finally, the importance of visitor pathways and calls to action in order to achieve real, measurable results.
Ample time will be given for questions and answers, including the ability to submit questions before the session which will be highlighted and answered in the course of the webinar.
Places are limited so early booking is recommended! For booking details members should look out for an email from UK-CMA which will include the booking link.